Venue photo 1

Sure Hotel by Best Western Allén

3.5(714)
Hotel

About

Sure Hotel by Best Western Allén offers streamlined, comfortable rooms just steps from Göteborg’s Trädgårdsföreningen park and the vibrant Avenyn boulevard. Its 51 rooms come in various sizes and colors, each featuring cozy beds and fully tiled bathrooms, suited for solo travelers or small groups.

The hotel’s breakfast room doubles as a flexible space for informal meetings, while convenient parking and pet-friendly policies add to its practical appeal. Its central location puts you within easy reach of Ullevi stadium, Liseberg amusement park, and Göteborg’s lively dining and cultural scene.

Best for

  • Affordable multi-night group stays
  • Casual business travel & city access
  • Informal meetings with breakfast service

Request a Package

Tell the venue what you're planning and they'll respond with a custom proposal within 1–2 business days.

Group Meeting

Custom request

Professional meeting space for your team — whether it's a meeting, training, workshop, or multi-day offsite. Half-day, full-day, or multi-day — with the option to request AV, catering, and your preferred room layout.

What's typically included

  • Meeting room & layout
  • Food & beverage
  • AV & technology

Room Block

Custom request

Reserve a block of rooms for your group — ideal for multi-day conferences, offsites, or any event where attendees are traveling from out of town.

What's typically included

  • Reserved guest rooms for your group
  • Flexible check-in & check-out dates
  • Negotiated group rates

Meeting + Room Block

Custom request

Bundle your meeting space and guest rooms in one request — perfect for multi-day offsites and conferences where the team meets by day and stays overnight.

What's typically included

  • Meeting room & layout
  • Food & beverage
  • AV & technology
  • Reserved guest rooms for your group

Venue Details

Standout features

Location
Central location next to Trädgårdsföreningen park
Situated adjacent to the popular Trädgårdsföreningen park and within walking distance to the main avenue Avenyn, the hotel offers easy access to Gothenburg’s city center, concert arenas, and local attractions like Liseberg amusement park.
Breakfast
Daily breakfast buffet with customizable meeting space
Guests enjoy a generous breakfast buffet each morning in a dedicated breakfast room that can also be rearranged to accommodate informal meetings, blending hospitality with business functionality.
Room Variety and Comfort
Rooms in multiple sizes with comfortable beds and tiled bathrooms
The hotel offers 51 rooms ranging from singles to family rooms, each decorated in different colors and equipped with comfortable beds and fully tiled bathrooms, catering to diverse guest needs.

At a glance

Rated 3.5 on Google · 714 reviews